Meet the Experts

Stephen Lloyd


I have worked in a variety of sectors but started my working life as a litho printer and progressed through the ranks to production management. Moving from in-house to commercial and finally specialist security ID print I learnt a great deal about manufacturing best practice and what motivates people.

A move to Marks & Spencer in 1996 opened up a whole new world of marketing to me. I completed my Chartered Institute of Marketing Diploma and worked my way through the various disciplines including; product and campaign management, branding and finally as their first E-Commerce manager in the early noughties. After nearly 9 great years at M&S Money I headed up the road to where I developed a new advertising income stream for the intermediary market with great success, eventually becoming the Head of Intermediary Marketing.

In 2007 I moved back into print and joined Systems Labelling Limited a large volume packaging supplier to leading brands and UK supermarket chains. As the Director of Marketing & Business Development I managed industry changing projects for WRAP the Government funded recycling initiative in addition to supporting the sales team. A successful period of growth led to a takeover in 2013 by a new packaging group known as Americk Packaging. For which I took the group of 5 disparate companies through a re-brand exercise I moved to the University of Chester to work on an ERDF project designed to support new start and SME businesses operating in four distinct sectors in the North West of England.

Along the way I have utilised my skills and experience to advise small and medium sized enterprises (SME’s). All share the same aim – to deliver a real return on marketing spend and deliver growth through knowledge of your chosen market, accurate targeting, well thought out value propositions, polished branding and of course relevant performance monitoring. In a nutshell this is how the Vision Consulting Group can support your business.

Don’t just take my word for it. View testimonials and recommendations on LinkedIn

Natasha Howells

Natasha_HowellsNatasha Howells has over 15 years’ experience in communications and marketing in complex and fast paced social enterprise and public sector environments.

Having acquired Chartered Marketer status, Natasha has gone on to work on high level projects with Manchester’s Inward Investment Agency, MIDAS that attracted the likes of Goldman Sachs, Handelsbanken and QVC to invest in the city region. Natasha has extensive experience of project management of events, exhibitions and conferences throughout the UK and within Europe and recently has been specialising in online marketing and social media for clients that include Stockport Council and a global security firm.

Natasha’s specialisms include stakeholder engagement, copywriting, project management and delivery, social media, online communications and event management.

Simon McCaskill

Simon McCaskill

As a leading expert in digital marketing, Simon works closely with businesses to help them unleash their potential and achieve their business objectives. Offering online advice from strategy to build, he specialises in pay-per-click (PPC) advertising and search engine optimisation (SEO).

Simon is a European masterclass trainer for Google and is part of their outreach program – the Digital Garage. Adwords qualified, a Google Partner, consultant and a renowned international speaker with ‘Rethinking Digital’ talks are scheduled for the UK, Ireland and Australia in 2017.

Simon’s background has been working within digital agencies and consulting businesses on digital. Over the last 13 years he has covered everything from website design and build to integrated and engaging viral marketing campaigns. Working with blue chip clients such as ASDA, Mercedes-Benz, Land Rover and Hugo Boss he has delivered a number of high profile digital marketing campaigns and projects.

Steve Dunnington


Steve Dunnington is an award winning creative who has designed and produced a variety of multimedia solutions for organisations including; Discovery Networks, Microsoft, Maxell, Chester Zoo, New York Times, BANK Fashion, Roche, Novartis, MBNA, Capita, New Balance, Boots, Exxonmobil, Rubiks, NHS, Practical Action, World Hepatitis Alliance and the Institute for Economics and Peace. He has a passion for developing unique digital solutions and can provide a range of services.

  • 2D / 3D Animations
  • Video Production
  • Motion Graphics
  • Character Animation
  • Graphic Design (Mobile/Web/Print)
  • Photography
  • Voice Overs

Steve has worked with VCG on numerous projects, combining creative flair with strategic marketing insight successfully. Including:

Contact us today to start a discussion.